Posts Tagged ‘company’

How to Promote your Local Business Effectively

Wednesday, July 15th, 2009

By: Nick Kakolowski

Promoting on a local level poses a unique variety of challenges. It is important to make sure you exude a sense of proximity when you advertise locally, or your efforts to appeal to those living in your area may be left unanswered. Consumers often prefer to do business with companies in their community. The key to advertising locally is to give your potential customers that friendly neighborhood atmosphere while simultaneously maintaining a professional business atmosphere. There are a few ways to accomplish this, and all of them require some hard, personal work.

Business cards are the staple of most advertising work, and a good business card is a great way to get your name and business out to individuals in your community. The reason that business cards work so well on a local level is simply due to the fact that they are so personal in nature. They usually have your name, phone number, address and company logo, but the best part about your business card is that they closely connect to you. Either you personally gave the card to your prospective customer, or they received the card from a friend who has used your company and have been pleased with your services. That intimacy is incredibly valuable in finding people who will not only show up at your business, but who will also continue to do business with you. Another way to use business cards is to post them in popular local restaurants and retail establishments. Many communities treasure their home grown locations for food and entertainment, and seeing your business card connected to such establishments can be wonderful press. Local success is all about building relationships within the community, and business cards can help to accomplish that goal.
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Effective Resume Writing Strategies You Can Use Today

Monday, July 13th, 2009

By: Kathleen Tremblay

In today’s tough economic climate, the competition for jobs is fierce indeed, which is all the more reason we need to be using effective resume writing strategies that work!
Here, we are not going to show you how to put your resume together; instead, we will share five excellent resume writing tips that you can use.

Tip #1: Know the job and company you are targeting.

Do your research before you start or update your resume. Look up the company you are applying to, and learn everything you can about it. Search online, talk with people in the industry, and make notes. Learn their mission statement, what their goals are, and how they are perceived in the community.

Notice that when you are researching the company, you are likely to see a few things or facts that stand out or are repeated. Also, this type of research could bring issues to the surface that you might not have noticed or learned about earlier. In fact, you might also uncover some information that might make you uncomfortable about the company, showing you that they may not be a good fit for you. Remember, even though you are focusing on their needs, and how you can benefit them, using effective resume writing strategies means that it has to feel good to you, too!
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Tips In Making A Good Employee Motivation Questionnaire

Sunday, July 5th, 2009

Tips In Making A Good Employee Motivation Questionnaire

By: Lucile Taylor

Motivation is as equally important to success as talent or personal qualities. With an employee motivation questionnaire, you can gain insight to the factors that motivates each of your employees so you can boost their performance and help them maximize their potential. You can use an employee motivation questionnaire for staff members at all levels.

An employee motivation questionnaire is a tool to measure the motivation of a worker, giving the management a broad understanding of what factors fuel motivation as well as reduce it. It can also help in identifying how long an employee will keep his efforts and what situations will drive him so. By asking your staff to complete an employee motivation questionnaire, you can become better equipped to develop strategies to lower staff turnover.
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The Secret of Successful Customer Service

Monday, June 29th, 2009

The Secret of Successful Customer Service

By: Greg Hamlyn

The product or service is always associated with the manufacturer or the person who endorses it. So whenever a problem or a concern arises, customers tend to blame them. No matter how good a product or a service is, problems and complaints are inevitable. To prepare for such problems, you should have a good customer service to back you up. To meet the demands of your customers, you should have a good team of customer reps with adequate leadership skills.

For the many customers who want to complain about a certain product or service, they often think that they are already talking to the owner or the company that owns it. Whether the company is big or small, it will still need customer service in order to maintain its regular customers. Your company should focus in offering user-friendly products/services and the same time, your customer reps should also be friendly.

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Tips On Maintaining Customer Relationships:

Wednesday, June 10th, 2009

Tips On Maintaining Customer Relationships:

By: Christopher Clarke

For businesses to do well, business owners need to emphasize maintaining customer relationships over anything else. For this, they always need to stay in touch with existing customers and respond well to their needs.

Constant interaction by business owners with their customers builds a good rapport. Besides, customers also come to know that their demands and queries are being heard. Business owners need to have a polite and thoughtful approach toward their customers. (more…)


Top 5 Resume Lies

Thursday, May 14th, 2009

Top 5 Resume Lies

By: Shelley Phelps

While exaggerated and false résumé claims have always been an issue, job candidates are more likely than ever to lie on applications and résumés in these difficult economic times. Unfortunately, small businesses are more negatively impacted by falsified credentials and/or fraudulent job claims, as every employee in a small company has a significant impact on overall performance, employee morale and the bottom line. Compounding this problem is the fact that applicants are more inclined to lie to small businesses because they believe that these companies are less likely to conduct pre employment background checks. (more…)


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